Maureen Riordan
Maureen is a Project Director at INSIGHT TO ACTION. Her over ten years of consulting experience includes new product development, positioning, marketplace analysis, customer segmentation and targeting. She has worked with companies in a variety of industries from consumer products to financial services to business services and has been with both The Cambridge Group and Orrington Strategies. She also spent a summer in Brand Management at Procter and Gamble.
Previously, Maureen was a tax consultant for Arthur Andersen in the Chicago office where she specialized in minimizing tax liabilities and developing wealth preservation strategies for individuals. She also counseled executives on strategies to minimize worldwide tax liability.
Maureen received an MBA from the University of Chicago Graduate School of Business with concentrations in Marketing and General Management, where she received the Dean’s Award of Distinction. She received a BS with highest distinction from Purdue University Calumet, where she majored in general management accounting. Maureen has also received the Certified Public Accounting (CPA) designation.
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